What is lead generation? What is lead generation? A lead is a person interested in your product or service. Lead generation is the process in which you acquire leads. At digital marketers we specialise in generating leads, and have done so for many clients in finance, insurance, banking, software, fashion and many more industries. What is the difference between Lead Generation and Client Aquisition? What is the difference between Lead Generation and Client Aquisition? Lead generation focuses purely on getting contact details of potential customers. Client Acquisition focuses on the full sales funnel including awareness building, lead generation and conversion from lead to client. How much do your services cost? How much do your services cost? We tailor our services to best fit your needs. Small companies may only need a very limited service, where as large organisations require a much fuller customer journey strategy. This is why we must always talk to you before quoting a price. Get in touch to talk to a digital marketing expert.